8 COUNTIES AND 9
CITIES IN THE NEW YORK REGION
EXCEED THEIR
CENSUS 2000 MAIL BACK RATES
Despite lag,
NY metro area improves relative to rest of nation and bests last census’s
rates
New York,
NY
– 2010
Census mail participation rates in eight counties and nine cities, as well as
dozens of towns in the New York Region, have matched or even overtaken their
Census 2000 final mail back rates, with a few days still left for processing
returned 2010 Census forms. The Census Bureau is glad to announce that the
following counties and large municipalities (min. 50,000 population) in the NY
Region have matched and/or surpassed their Census 2000 final mail
participation rates:
2010 Census
Census 2000
(as of 04/22)
(final rate)
State of
New York 66%
66%
Kings
County, NY (Brooklyn) 54%
52%
Bronx
County, NY 61%
57%
New York
County, NY (Manhattan) 66% 62%
Queens
County, NY
58% 56%
Essex
County, NJ 61%
61%
Hudson
County, NJ
62% 62%
Sussex
County, NJ 76%
74%
Warren
County, NJ 77%
76%
New York
City, NY 60%
57%
East
Orange, NJ 52%
47%
Elizabeth,
NJ 61%
59%
Irvington,
NJ 47%
46%
Jersey
City, NJ 56%
55%
Newark, NJ
51%
49%
Passaic, NJ
67%
62%
Paterson,
NJ 56%
55%
Union City,
NJ 65%
65%
The
national mail participation rate as of April 22, 2010 is 71% (Census 2000 –
72%), and the New Jersey rate is 71% (Census 2000 – 73%).
The “real
time” response rate feedback program, which included the groundbreaking Take
10 map, updated daily on the 2010 Census public website, enabled stakeholders
to micro-target outreach activities to the neighborhoods and census tracts
with the lowest mail participation rates.
During the
past month, the Census Bureau New York Regional Office, in partnership with
thousands of local partners and elected officials, pushed an aggressive,
grassroots community and media outreach program.
These
efforts included, but were not limited to, the deployment of Census street
teams, promotional vehicles, tabling events, messaging at faith-based sermons,
press conferences, biweekly media alerts, email blasts, media interview
pitching, targeted media buys, and notably, a coordinated series of 200
rallies, parades and more held on April 10-11 in neighborhoods with the lowest
mail participation rates, the “March to the Mailbox” initiative, as well as a
micro-targeted “door hanger” canvassing campaign.
Households
which did not mail back their census forms by April 16 th will
likely be visited by census takers beginning May 1. The Census Bureau is
urging everyone to open their doors and collaborate with census takers, and
ensure their community is accurately counted during the next phase of 2010
Census operations.
About the 2010
Census
The 2010 Census
is a count of everyone living in the United States and is mandated by the U.S.
Constitution to be conducted every 10 years. Census data are used to apportion
congressional seats to states; to distribute more than $400 billion in federal
funds to local, state, and tribal governments each year; and to make decisions
about what community services to provide. The 2010 Census form will be one of
the shortest in U.S. history and consists of just 10 questions, taking about
10 minutes to complete. Strict confidentiality laws protect the respondents
and the information they provide.
2010 CENSUS
TIMELINE OF OPERATIONS
May 2010 –
December 2010
May 1:
Launch of
Non-Response Follow-up operations - census workers visit households that have
not mailed back their census form in a timely manner.
July 24:
Launch of Vacant
Delete Check operations.
August 6:
Launch of Field
Verification operations.
Dec. 31, 2010:
Reporting of Census data to the President of the United States.
2010 CENSUS LINKS
Main Page:
http://www.2010census.gov
‘Take 10’ and Be Counted/QAC Map:
http://www.2010census.gov/take10map
NY Regional Website:
http://www.census.gov/regions/new_york
Social Media (Facebook, Twitter, more):
http://2010.census.gov/2010census/involved/index.php
NY Regional Facebook ID:
New York Regional Census Office
2010 Census Logos:
http://2010.census.gov/partners/census-logos/
Multimedia Center:
http://2010.census.gov/mediacenter/index.php
Images, b-roll and other tools:
http://mediadownload.census.gov/
Local data:
http://www.census.gov
For data from the 2000 Census and American Community Survey enter the specific
city or zip code into the “Population Finder” on the right-hand side.